A family business owner, his son and two family members celebrating Diwali on a terrace at golden hour, with diyas, gold coins, a ledger and a city skyline.

Billion Growth Circle · Once-a-year Diwali special

Every Dhanteras you buy gold. This Dhanteras, invest in the business that buys it for you.

For family businesses and listed companies (typically ₹50–500 Cr in revenue), founder and next generation together. Built around Business → Brand → Institution → Legacy. Opens to everyone on Dhanteras, Fri 6 Nov, at 9:00 AM IST. Pre-register and be one of the first 50 pre-registrants who enrol and pay to get a free Legacy Clarity Call with Neeraj, on top of the Day 1 bonuses. You'll also get the orientation links, the full details and a reminder before it opens.

Pre-register free →

Naya Khata:

Total value ₹2,39,998

Now only ₹20,000 + GST

You save ₹2,19,998

Free to pre-register.

Opens Fri 6 Nov, 9:00 AM IST · Closes Wed 11 Nov, 11:59 PM IST.

Opens on Dhanteras in

  1. --days
  2. --hours
  3. --minutes
  4. --seconds

For family businesses ready for the next stage

A founder, his son, his wife and daughter at golden hour on a terrace overlooking a city skyline, with diyas, a ledger and gold coins on the table.

  • The founder who built it and is still the answer to every important question.

  • The next generation ready to carry real responsibility, not just a title.

  • The family that wants the business to last as an institution, beyond any one person.

Markets, technology and customers are changing faster than most of us planned for. If you've been carrying every decision on your own through it, you haven't done anything wrong, and you don't have to keep doing it alone. Pre-register free and see what the next stage could look like together.

What pre-registering gets

  1. 1.

    A free Legacy Clarity Call with Neeraj. Pre-register and be one of the first 50 pre-registrants who enrol and pay to get a free Legacy Clarity Call with Neeraj. It's a separate bonus, on top of the Day 1 Power Breakfast.

  2. 2.

    The orientation links, the full details and a reminder. Pre-register to get the orientation links (Hindi, Sun 1 Nov, 11 AM IST; English, Tue 3 Nov, 7 PM IST), the full details and a reminder before it opens to everyone at 9:00 AM IST on Dhanteras, Fri 6 Nov.

  3. 3.

    Council fit calls. Considering the Lakshmi Legacy Council? Book a 30-minute fit call from the thank-you page (slots from Sat 7 Nov, as Neeraj's calendar allows).

Pre-registering is free and doesn't commit anyone to buying.

Dhanteras: Day 1 bonus and the Legacy Clarity Call

For enrolments between 9:00 AM and 11:59:59 PM IST on Fri 6 Nov:

  • A full year of Power Breakfast Mornings (valued at ₹1,20,000), limited to the first 50 families to enrol on Day 1, across both tiers. Both tiers count towards the 50.
  • The free Legacy Clarity Call with Neeraj (valued at ₹51,000) for the first 50 pre-registrants who enrol and pay.

24K Gold Option

  • a full year of Power Breakfast Mornings (valued at ₹1,20,000), for the first 50 families to enrol on Day 1 across both options;
  • plus, if you're one of the first 50 pre-registrants who enrol and pay, a free Legacy Clarity Call with Neeraj (valued at ₹51,000).

DIAMOND Option

  • the same full year of Power Breakfast Mornings (valued at ₹1,20,000), for the first 50 families to enrol on Day 1 across both options;
  • plus, if you're one of the first 50 pre-registrants who enrol and pay, a free Legacy Clarity Call with Neeraj (valued at ₹51,000), on top of the 90-minute Legacy Clarity Call already included in the Council.

Limited bonuses are shown separately and are not included in the totals above. Day 1 (Power Breakfast) ends at 11:59:59 PM IST on Fri 6 Nov.

The two offers

24K Gold Option – Naya Khata · ₹20,000 + GST · 500 seats

Promise: In 90 days, the family leaves with a one-page Business → Brand → Institution → Legacy plan, three systems that take work off the founder's desk, and the successor carrying real responsibilities, guided by Neeraj live every week.

Includes:

  • 12 months of BGC Gold for two seats (founder + one next-gen member)
  • 90-Day Naya Khata Programme: 12 weekly live sessions with Neeraj (English Tue 7 PM IST / Hindi Sun 11 AM IST), using the Legacy Lever™ framework
  • Next-Gen Certificate track
  • 3 monthly Hot Seat Q&As
  • an accountability pod of 8–10 families
  • one-month Morning Room pass
  • bonuses: Brand Journey Ladder self-audit and Founder Dependency Score, Family Constitution Starter template, 12 months of recordings.

Total value ₹2,39,998

Now only ₹20,000 + GST

You save ₹2,19,998

Pre-register for Naya Khata

DIAMOND Option – The Lakshmi Legacy Council · ₹2,00,000 + GST · 50 seats · by invitation

Promise: Within 12 months, the family has an agreed succession and growth roadmap, a brand plan to move a step up the Brand Journey Ladder, and the next generation leading one real initiative, built with Neeraj personally.

Includes:

  • 12 months of BGC Diamond for two seats
  • Legacy Clarity Call (90 min)
  • Family Legacy Roadmap Day (half-day)
  • 3 quarterly 1:1 reviews with Neeraj
  • Fortune 50 Challenge cohort
  • everything in Naya Khata except the Gold seats
  • private Council WhatsApp group, Council Diwali Dinner (Mumbai, Jan 2027), opt-in next-gen shadow day, Founding Council certificate.

Total value ₹9,91,498

Now only ₹2,00,000 + GST

You save ₹7,91,498

Why only 50: Neeraj caps himself at four calls a day, and each family gets about six hours of his time. Every family has a 30-minute fit call first.

Pre-register free

What's included

ItemStandard priceNaya KhataLakshmi Legacy Council
BGC Gold, 12 months₹49,999 / seat #✔ 2 seats– (Diamond instead)
BGC Diamond, 12 months₹1,99,999 / seat #–✔ 2 seats
Legacy Clarity Call (90 min)₹51,000 #–✔
Family Legacy Roadmap Day₹1,50,000 *–✔
Quarterly 1:1 reviews (×3)₹1,50,000 *–✔
90-Day Naya Khata Programme₹60,000 *✔✔
Next-Gen Certificate track₹15,000 *✔✔
Hot Seat Q&As (×3)₹15,000 *✔✔
Morning Room pass, 1 month₹15,000 #✔✔
Fortune 50 Challenge cohort₹50,000 *–✔
Bonuses (self-audit, template, recordings, pod)₹35,000 *✔✔
Council group, shadow day, Council dinner₹50,500 *–✔
Total valued at (before GST)₹2,39,998₹9,91,498
Diwali price₹20,000 + GST₹2,00,000 + GST
You save₹2,19,998₹7,91,498
EMIEMI options available on eligible cards (2, 3 or 6 months, depending on your card) at checkout (total ₹23,600 incl. GST)EMI options available on eligible cards (2, 3 or 6 months, depending on your card) at checkout (total ₹2,36,000 incl. GST)

# Published BGC price. * BGC's estimate of value. Totals exclude the limited Day 1 bonuses. Membership renewal price is locked for life (see FAQ).

SAVINGS

Save ₹2,19,998 on 24K Gold or ₹7,91,498 on DIAMOND

Pre-register free →
Neeraj Kapoor

Meet Your Host

Neeraj Kapoor is the brand architect behind LG's premium rise and the PAYBACK journey to a USD 800 million exit, and was named India's Greatest Brand Builder by CMO Council Asia, presented on stage in Singapore. In 35 years, he has also launched Sansui and Kenwood in India. He is an ICF Certified Master Coach and the author of From Stuck-up to Start-up.

Our promise

Naya Khata Promise: "Attend the sessions and complete the first four tasks. If by day 30 you don't have a written growth plan you believe in, we'll work with you 1:1 until you do."

Refunds within 7 days of payment, as per our Terms (billion-growth-circle.com/terms). Full terms are shown before payment.

EMI, GST and your second seat

  • EMI: EMI options available on eligible cards (2, 3 or 6 months, depending on your card) at checkout. Totals incl. GST: Naya Khata ₹23,600; Council ₹2,36,000.
  • GST invoice in your business name: CLAIM FULL GST Credit setoff (input tax credit, where eligible under GST rules).

Nominate Your Successor / Partner for Free

Both options include two seats. Nominate your successor, next-generation family member or business partner for the second seat at no extra cost. They receive their own BGC user ID and access.

Pre-register free

Diwali Offer Orientation

Hindi

Sun 1 Nov, 11 AM IST, live on Zoom

English

Tue 3 Nov, 7 PM IST, live on Zoom

A walkthrough of both offers, live Q&A with Neeraj and how payment works. Pre-registrants receive the joining link.

Opens on Dhanteras in

  1. --days
  2. --hours
  3. --minutes
  4. --seconds

Pre-register free

Under a minute. No payment.

Four fields only. We use your WhatsApp number to message you directly only if you tick box (b); otherwise it isn't used for messages.

Frequently asked questions

What is my investment?

Pre-registering is FREE, and it doesn't commit you to anything. When the offer opens on Dhanteras, you save BIG: the 24K Gold Option (Naya Khata) is valued at ₹2,39,998 and is yours for ₹20,000 + GST, a saving of ₹2,19,998. The DIAMOND Option (The Lakshmi Legacy Council) is valued at ₹9,91,498, for ₹2,00,000 + GST, a saving of ₹7,91,498. Both include two seats, 12 months of BGC membership and Neeraj's Business → Brand → Institution → Legacy roadmap, so you invest in the right track for your business, with a GST invoice to claim full credit setoff.

EMI or instalments?

Yes: EMI options available on eligible cards (2, 3 or 6 months, depending on your card) at checkout (see 'EMI, GST and your second seat' above).

GST invoice?

Yes. You get a GST invoice in your business name, so you can CLAIM FULL GST Credit setoff (input tax credit, where eligible under GST rules).

What are the Day 1 bonuses?

For enrolments on Dhanteras, Fri 6 Nov, 9:00 AM–11:59:59 PM IST: 24K Gold Option (Naya Khata): a full year of Power Breakfast Mornings (valued at ₹1,20,000), for the first 50 families to enrol on Day 1 across both options; plus, if you're one of the first 50 pre-registrants who enrol and pay, a free Legacy Clarity Call with Neeraj (valued at ₹51,000). DIAMOND Option (The Lakshmi Legacy Council): the same full year of Power Breakfast Mornings (valued at ₹1,20,000), for the first 50 families to enrol on Day 1 across both options; plus, if you're one of the first 50 pre-registrants who enrol and pay, a free Legacy Clarity Call with Neeraj (valued at ₹51,000), on top of the 90-minute Legacy Clarity Call already included in the Council.

What is the guarantee?

There are no guarantees. However, we are committed to support you with proven roadmaps, if you are willing to do the work in your business. Refunds within 7 days of payment, as per our Terms (billion-growth-circle.com/terms).

What happens after 12 months?

Your membership renewal price is locked for life: Gold ₹49,999/yr and Diamond ₹1,99,999/yr, for as long as you renew without a break.

How much do I have to pay for the second member of my business?

ZERO! Yes, your partner / successor comes free when you join.

When does it close?

Wed 11 Nov (Bhai Dooj), 11:59 PM IST. The date is fixed and it won't reopen. The cohort starts Mon 16 Nov.

Is my number visible on the WhatsApp Channel?

No. It's a one-way Channel, and other followers can't see your number. Unfollow anytime.

Only, this Diwali. No extensions.

  • Tue 27 Oct onwards: pre-register free.
  • Sun 1 Nov / Tue 3 Nov: Diwali Offer Orientation (Hindi / English).
  • Fri 6 Nov, 9:00 AM IST (Dhanteras): opens to everyone. Day 1 bonuses until 11:59:59 PM IST. Pre-register and be one of the first 50 pre-registrants who enrol and pay to get a free Legacy Clarity Call with Neeraj.
  • Wed 11 Nov, 11:59 PM IST (Bhai Dooj): closes. No extension.
  • Seats are capped by real capacity: 500 Naya Khata, 50 Council.

Pre-registration is FREE. Be first in line this Dhanteras.

Pre-register for 24K Gold →Pre-register for DIAMOND →
Pre-register free